DAVE & BUSTER’S

Even a brand as recognizable as Dave & Buster’s needs to find ways to stay relevant as a pop culture brand. As D&B’s Entertainment Agency of Record, Engine Shop creates TV and film partnerships and promotions that drive awareness and traffic to stores.

SELECT POP CULTURE MOMENTS:
  • Pitch Perfect 2 (Universal Pictures)
  • Ghostbusters (Sony Pictures Entertainment)
  • House of Lies (Showtime)
  • Undateable (NBC)
  • Pixels (Sony Pictures Entertainment)
  • The D.U.F.F (CBS Films)
  • Middle School: The Worst Years of My Life (CBS Films)
Results:
  • Helped fuel industry-beating, year-over-year same store sales during the promotional period
  • Co-branded promotional items were among the most popular sellers


PREV
NEXT

SIMILAR WORK